Yapyo
Yapyo is a decentralized protocol on Arbitrum that uses Kaito AI to reward authentic social influence with $YAPYO tokens, creating a retention-focused, merit-based attention economy where engagement becomes a measurable and tradable asset within the InfoFi framework.
Overview
Yapyo is a decentralized Web3 protocol built on Arbitrum, in collaboration with Kaito AI, designed to monetize social influence and engagement on platforms like Crypto Twitter (X) within the InfoFi (Information Finance) framework. As a mindshare hub, Yapyo rewards users, known as Yappers, for creating high-quality content and fostering lasting community engagement, using $YAPYO tokens for recurring buybacks and burns to redistribute value. By leveraging Kaito’s AI-driven analytics, it measures authentic influence through a Yap-to-Earn model, prioritizing meaningful interactions over superficial metrics. This creates a retention-focused attention economy where users are incentivized to build sustainable influence rather than short-term hype.
For projects and creators, Yapyo offers a transparent, community-driven platform to amplify visibility and reward impact. Creators earn $YAPYO by posting valuable crypto content or staking tokens, with yields tied to their social influence. Projects benefit from Yapyo’s infrastructure, which turns attention into retention markets, enabling targeted campaigns that drive organic community growth, as seen in its early adoption on Arbitrum. By integrating social coordination and decentralized incentives, Yapyo empowers users to participate in InfoFi, fostering a merit-based ecosystem where influence and engagement are tangible assets for all participants.
Relevant Links
Website: https://yapyo.io/
X: https://x.com/yapyo_arb
