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RZLT is a full-service growth house for tech, Web3, and AI companies, blending creativity, engineering, and AI-native execution.
A collective of strategists, engineers, creatives who genuinely love building. No fluff. No BS. Just impact.
Plan, launch, and manage paid campaigns for clients across Google Ads, Meta, LinkedIn, TikTok, X, and Reddit.
Research keywords, audiences, and competitors to build full-funnel campaigns, with the account structure, bidding strategy, and channel mix set for each goal.
Optimise live campaigns, run structured A/B tests, and manage budgets and pacing to maximise ROI and ROAS.
Set up and audit conversion tracking across GTM, GA4, Meta Pixel and Conversions API, and LinkedIn Insight Tag, and keep accounts compliant with platform policies, including the stricter rules for fintech and crypto.
Write and proofread platform-native ad copy, and brief the design and video team with creative concepts based on performance data.
Analyse campaign data and present results and recommendations to marketing managers, founders, and C-level.
Act as the main point of contact for paid media across a portfolio of clients.
Use AI tools and automation to speed up research, copy, testing, and reporting, and keep up with platform updates and PPC trends.
Stay on top of platform updates, PPC trends, and best practices, and share what works with the team.
5+ years of experience as a PPC Specialist, Paid Media Specialist, Performance Marketer, or similar role, ideally in an agency or fast-moving startup environment.
Proven results running campaigns on Google Ads and Meta Ads, plus hands-on experience with LinkedIn Ads or TikTok Ads.
Experience managing budgets across multiple accounts.
Strong analytical skills, with the ability to find the story in the numbers and act on it fast.
A good eye for creative, with a clear sense of which hooks, formats, and messages drive clicks and conversions on each platform.
Strong copywriting skills for ads, with the ability to write sharp copy within tight character limits.
Confidence presenting results and explaining performance to non-technical audiences.
Strong organisational skills and the ability to manage multiple clients, accounts, and deadlines at once.
Strong written English with a sharp eye for detail.